The influence of external variables on intentions to adopt mobile banking: A comparison between Portugal and Finland
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چکیده
This paper explores the influence of external variables such as demographics, past user experience, consumer traits, system characteristics, facilitating conditions, and country effect, on online bank customers’ intentions to use mobile banking services. The authors develop hypotheses based on the earlier literature and test them on a large data with 2.482 effective responses collected from Portugal and Finland. The results show that past user experience is the most significant determinant of the phenomenon in the overall data, while significant country differences exist.
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Determination of the Influencing Factors for the Acceptance of Mobile Banking Based on Social Cognitive Theory by Bank Mellat Customers in Bandar Abbas
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